Before you spend on placements, find out what ChatGPT, Claude and Google AI Overviews already say about you and your competitors, which pages they take it from, and which questions you can win first. One category, 10 runs per prompt, three surfaces. A report and a call.
One category. Your brand and the competitors you meet in deals, measured the same way.
A prompt set for your category: problem prompts, discovery prompts ("best X for Y"), comparison prompts ("X vs Y", "X alternatives") and trust prompts. Built from your brief and from the searches the models run themselves.
Each prompt runs 10 times on ChatGPT, Claude and Google AI Overviews. The report shows how often you and each competitor are named, and in which position. One run is a coin toss. Ten is a measurement.
Which lists name them, how many, on which sites, how recent. This is the consensus you are up against, question by question.
Which pages the models read and cite for your category, and which of them do not mention you. These are the gaps a campaign fills.
Outdated positioning, a wrong location, a discontinued feature, a competitor claim attributed to you. Listed with the source it comes from, so it can be fixed.
GPTBot, ClaudeBot, OAI-SearchBot and Google against your robots.txt and firewall. Pages that confirm your claims. Profiles on Clutch, G2 or Capterra that say the same as your site.
The last page of the report is the one you pay for: the questions you can win first, ranked, with the campaign size each would take.
We propose a campaign size: 30, 60 or more placements on the question the audit found. Consensus scaling, from $3,500.
The models check your site before they name you. If the facts there are missing or contradict the lists, content comes first: fan-out content optimization, scoped after the audit.
You keep the report and the prompt set. No campaign. It happens in crowded head categories, and we say so rather than sell placements that will not move the answer.
Prompt set, presence per surface for you and your competitors, sources, accuracy, technical check, and the winnable questions.
Each category has its own prompts and competitors, so it is priced per category.
Consensus scaling on the question the audit found. How it works.
Both start with a 20-minute call. You leave with the prompts your buyers run and where you stand in the answers today.
Free. We show the prompts your buyers run and where you stand today. The audit is the next step if you want the full picture.